How to Leap a Great Wall in China / During a 30-year career as a China business development specialist, Den Leventhal climbed a steep learning curve from cross-cultural engagement to intercultural understanding and significant commercial achievement. His stories are presented with a levity that will engage neophytes and seasoned professionals alike. The highlight of this business memoir is the breaking of a Chinese government monopoly--a virtual Great Wall--and a ferocious political and commercial war to defend a pioneering joint venture against a powerful, and angry, PRC government agency.
Traveling to sixty-two Chinese cities and towns during this front-line corporate warrior's career put him into some surprising situations. He flew "cargo class" from Nanjing to Shanghai on an antique Russian propeller-driven aircraft. He sold tons of a specialty chemical product in Hebei Province by translating a twelve-hundred-year-old poem on a betting challenge during a twelve-course Chinese banquet. He lectured in the Chinese language on international trade risks in twenty-eight Chinese cities, becoming a minor local Chinese TV luminary in the process.
