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A genie's wisdom: A fable of how a CEO learned to be a marketing genius / / Jack Trout.
Trout, Jack
GMDText
LanguageEng
Classification658.8 T758
PublisherHoboken, New Jersey, John Wiley & Sons, Inc., 2003
SubjectBrand name products.Marketing -- Decision making.
Descriptionviii, 120 p. : ill. ; 22 cm
ISBN9780471236085
No.
Barcode
Branch
Location
Call No.
Status
Due Date
1
059664
LIBRARY
LIBRARY
658.8 T758
Available
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