| GMD | Text |
| Language | Eng |
| Classification | 658.84 T668 |
| Publisher | Boston, MA, Allyn & Bacon, c1993 |
| Edition | 2nd ed. |
| Subject | Export marketing -- Management.International business enterprises -- Management. |
| Description | xxvi, 734 p. : ill. ; 25 cm. |
| ISBN | 9780205141371 |