| Other Title | The marketing game : how the world's best companies play to win/ chinese |
| GMD | Text |
| Language | Chi |
| Classification | 658.802 Sch83 2000 |
| Publisher | 先覺, 2000 |
| Edition | 第1版 |
| Subject | Marketing -- Decision making.Management games. |
| Description | 402 cm. : ill. ; 21 cm. |
| ISBN | 9789576075230 |